Matt Alldian

Bacardi is launching a new global campaign called "Back to the bar" to celebrate its 156th anniversary, sending 5,500 employees to local bars to encourage trying cocktails. via Campaign.

Valet Magazine's recommended readings for February 6, 2018, included tips on men's style, from incorporating pale pink into your wardrobe to navigating newfound wealth.

Moleskine has opened its first cafe outside of Italy in Beijing, hoping to create a space for people to gather, work, and find inspiration.

Digital book subscription service Scribd is seeing success with its revamped business model, now boasting 700,000 subscribers and a wider variety of content. via Fast Company.

How the Philadelphia Eagles went from a struggling team to Super Bowl champions in just two years. via FiveThirtyEight

Dieline's Best of the Week highlights packaging design projects for a board game and Lillevik Alpine Cider. via The Dieline

Robert Klara examines Coca-Cola's 2018 Super Bowl commercial and its message of diversity and inclusion within the context of political divisions in the US. via Adweek.

Self-driving cars constantly gather data, raising privacy concerns about how law enforcement might access it. via Ars Technica

Designboom features intricate, miniature paper campers created by artist Vera van Wolferen. via Designboom.

Nautilus shares how to use the book-summarizing app Blinkist, which provides key takeaways from nonfiction books — even classics. via Nautilus

Fast Company shares why Sonos prefers David Bowie themed pop-up events to conventional marketing. via fastcompany.com