Matt Alldian

Increasing ad spending during times of economic uncertainty can counterintuitively lead to brand growth. via Branding Strategy Insider

This Harvard Business Review article offers CEOs guidance on navigating the economic uncertainty brought about by Brexit.

via The source of this content is Harvard Business Review (HBR).

FiveThirtyEight's 2016 statistical model gave Donald Trump a 20-25% chance of winning the general election against Hillary Clinton. The prediction considered economic factors, polls, and the high number of undecided voters.

via FiveThirtyEight

CB Insights' CEO grew his data analysis company by adding personality and "I love you" sign-offs to its newsletter. via Fast Company.

This blog post highlights three Jersey City food businesses competing in the 2016 Start Something Challenge. via Jersey City Eats.

A new study found that tweets expressing "hate" were a stronger predictor of viewership increases for drama and reality TV shows than tweets expressing "love." via Adweek.

This article provides 35 IFTTT hacks to help marketers stay informed about industry news and trends. via HubSpot Blog.

This article lists 18 hidden features within Snapchat, including tips on using filters and video effects. via HubSpot.

This article from the Wall Street Journal provides advice on how to find out what your boss really thinks of you. via wsj.com

DoNotPay, a chatbot created by Joshua Browder, has successfully contested 160,000 traffic tickets out of 250,000 by asking users questions about their ticket to help determine the best way to challenge it. via VentureBeat

Search Engine Watch shares 17 inspiring examples of data visualization, from daily American life to the impact of vaccines. via Search Engine Watch.

Econsultancy highlights the top 10 digital agencies in 2016 based on fee income, with IBM iX taking the lead. The top five agencies earned a combined total of over £2 billion.