Matt Alldian

The Interactive Advertising Bureau (IAB) is encouraging technical standards for digital advertising to make ads more efficient and less intrusive. via IPG Media Lab

California breweries are implementing water-saving measures like using new technology and reusing water to combat the effects of the drought. via Craft Brewing Business

MIT is now offering a partially free online master's program in supply chain management starting this winter. You can now get half an MIT master's degree almost for free and without ever going to MIT. via Quartz.

The cost of getting consumers' attention through advertising has skyrocketed since 1990, increasing seven to nine times in real terms. via The source of this content is Harvard Business Review.

Valet Magazine shares some life lessons from foodie explorer Anthony Bourdain.

via Valet

Analysis of NYC data shows Uber is taking millions of Manhattan rides away from taxis in the borough's core but supplementing them in outer boroughs. via FiveThirtyEight

Reebok grew Instagram followers 163% in two years by focusing on engagement and creative campaigns instead of organic Facebook marketing. via Digiday.

Award-winning graphic designer Michael Bierut's work for various brands is on display at the School of Visual Arts Gallery. via Quartz.

Bob Odenkirk and David Cross are back with a new sketch comedy series, "With Bob and David," premiering on Netflix November 13th - you can watch the trailer for the new series now. via Consequence.

Mental Floss takes a look at the surprising history of tattoos, from ancient royalty to beloved celebrities. Learn about 10 historical figures, including U.S. presidents and famous authors, who sported some ink.

This page appears to be unavailable, but you can reveal the size of the problem by visiting the Econsultancy homepage.

Dell is buying data storage giant EMC for $67 Billion, making it the biggest tech acquisition in history. The deal dwarfs the previous record, Avago's $37 Billion purchase of Broadcom earlier this year.

via The Next Web (TNW).