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Heineken pulled an ad for its light beer after the tagline, “Sometimes, lighter is better,” was perceived as racist.

via Fast Company.

Adweek reporters test out Nielsen's eye-tracking technology at SXSW to learn more about consumer engagement. via @Adweek

This article recommends the book "The Wizard and the Prophet" by Charles Mann, which explores contrasting views on addressing challenges related to population growth. via kottke.org

The author of this post details the personal information they found after downloading their Facebook data and explores potential privacy concerns. via The source of this content is the HubSpot Blog.

This article explores how brands can leverage psychology to improve their marketing techniques and resonate with consumers. via Adweek.