PSFK features Absolut vodka bottle reports and case studies for marketers.

KnowYourMeme.com features a video titled "This is Fine," which depicts the popular meme of a dog cartoon reacting calmly while surrounded by flames.

The spread of ignorance is deliberately engineered, a concept explored through the lens of agnotology, a term coined by Robert Proctor during his research on the tobacco industry. via BBC Future

Fitbit's stock price dropped after the release of their new smartwatch, as competition from companies like Fossil and Under Armour heats up. via The Business of Fashion (BoF).

Sephora's Innovation Lab in San Francisco is testing new technologies to implement in its stores, online, and within its app. via Digiday.

Highsnobiety highlights eight activewear brands to know for the new year. via Highsnobiety

Valet Magazine provides tips on professionally following up with business contacts after an initial meeting.

Snapchat is developing an API to enhance its advertising platform, enabling partners to automate ad placement and targeting. via Digiday

Scientists say saying "um" and "uh" can actually help listeners focus and better understand speech. via Nautilus.

This review explores the flavor profile of Brooklyn Brewery's Insulated Dark Lager, a seasonal fall-winter beer. via Eater

New sneaker brands are finding success with men by selling stylish shoes at a lower price point than luxury brands.

This content explores why APIs are important for platforms.