PSFK is a trends and innovation research resource that publishes reports and tracks trends primarily for marketers, innovators, and retailers. via PSFK.

PSFK offers an AI-powered dashboard for trend analysis, providing insights on innovation across industries. via PSFK

Evernote for Android users can now create a simple note right from their home screen with a new widget. via The Next Web (TNW)

Google's new Customer Match ad targeting allows advertisers to target customers through Google Search, YouTube, and Gmail using uploaded customer email lists. via Econsultancy.

Francesco Marconi's career lessons suggest a shift in workplace values for millennial CEOs, emphasizing purpose, empathy, and disconnecting to connect. via The source of this content is Quartz.

Alamo Drafthouse is hosting a sleepaway camp for adults over Halloween weekend with screenings of classic horror films. via Consequence.

Macy’s flagship store in NYC opened “One Below” with interactive tech to attract millennial shoppers.

Everyday Carry is giving away a Weekender Travel Essentials prize package worth $580. via Everyday Carry.

Brands are partnering with Amazon to experiment with its Dash button technology for instant online ordering of consumer goods. via The source of this content is Digiday.

PSFK shared a case study about how the Metropolitan Water District of Southern California used a Pandora radio station to encourage water conservation. via PSFK

Google is launching a program to let brands target existing customers with ads across advertising programs, including Gmail, Search, and YouTube. via Digiday

This blog post explores how online advertising can be used as part of an inbound marketing strategy, highlighting less intrusive ad formats on platforms like Google, Facebook, Twitter, and LinkedIn.