Google announced new AdWords products designed to leverage the rise of mobile search, including dynamic ads for automotive and hotels and an expansion of Google Compare. via Search Engine Watch.

Valet Magazine's Spring Seasonal Calendar suggests what to buy each month, including swimsuits early before they sell out. via Valet

Valet magazine curates a selection of sales and discounts on men's clothing, accessories, and home goods from various brands. via Valet.

Comedian Louis C.K. will write, direct, and star in *I'm A Cop*, a film about a depressed middle-aged volunteer police officer.

Official details about the release of John Wick 2, including Keanu Reeves returning as the titular character, are expected soon. via FirstShowing.net

Andrew Chen argues against aiming to build a unicorn startup and proposes focusing on building "forever companies" – businesses that are impactful and lasting. via andrewchen.com

Snapchat users can now download their personalized QR codes for customization, letting brands add logos or taglines to their codes. via The Next Web (TNW).

Check out these New York City street style photos from May 4, 2015, captured by photographer George Elder.

Microsoft is now the first major tech company to support the middle finger emoji in its Windows 10 update.

This May 2015 article rounds up the top tech news, including Facebook's new features and Tesla's used car marketplace. via The Next Web.

This guide covers content marketing from creation to measurement, even including team structures and advice on hiring for content roles.

PSFK offers an AI-powered dashboard for trend analysis, providing insights on innovation across industries.