2015

Social Media Examiner's podcast episode features Ben Parr, author of "Captivology," discussing the three stages of attention and psychological triggers marketers can utilize online.

via Social Media Examiner.

This Harvard Business Review article explores how company cultures can either help or hinder digital transformation efforts. via The source of this content is Harvard Business Review.

Xerox is undergoing its biggest-ever rebrand to highlight its business services, which now represent the largest part of its revenue. via Digiday

Instagram users rejoice! You can now post photos and videos in portrait and landscape mode.

John Sculley, former Apple CEO, has launched two new Android phones under the brand Obi Worldphone, targeting emerging markets. The phones run a custom version of Android and are priced at $129 and $199.

via @TheNextWeb

L’Oréal's "Makeup Genius" app uses augmented reality to let users virtually try on makeup and buy products. via IPG Media Lab.

This 2015 article highlights ten advertising agencies and details how they utilize Instagram in unique ways, including interviews with individuals at each agency to discuss their Instagram strategies. via Digiday.

Brands need to be relevant in real time. via Econsultancy

New research suggests that "people skills" are increasingly important for landing high-paying jobs. via FiveThirtyEight

Coca-Cola tested a beacon technology campaign for precise retargeting that offered moviegoers a free coke coupon through the CAPA app and later retargeted them with a free movie ticket.

Baeblemusic.com features a sneak peek of music-related content to come. via The source of this content is Baeblemusic.com.