2016

Beck’s has released a new “CapCam” that sits atop beer bottles to capture 360-degree footage. The camera connects to smartphones and can upload directly to Facebook.

via The source of this content is Eater.

Buffalo Trace Distillery is exploring how seven variables like grain type and barrel charring impact their whiskey aging process, even building a climate-controlled Warehouse X for future experiments. via Drinkhacker

Youth marketing strategist Connor Blakely argues that brands need to prioritize authentic relationships and social impact over traditional advertising to connect with Generation Z.

via @briansolis

Business Insider lists 7 books Twitter and Square CEO Jack Dorsey says have changed his life.

via businessinsider

Digiday criticizes Calvin Klein's 2016 ad campaign for its overuse of celebrities and lack of creativity.

Nearly three-quarters of NBC's gross ratings points come from live programming, which may be preventing the major broadcast networks from failing, according to Ad Age.