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The national advertising model is ineffective and costly, argues this article, pointing to car, pharmaceutical, and real estate ads as examples.

via The Drum

Freakonomics Radio launches a new series exploring what CEOs actually do, how much they get paid, and whether they are worth it.

via Freakonomics

This article from VentureBeat explores the use of messaging and chatbots in omnichannel contact centers and outlines different approaches businesses can consider. via VentureBeat

Tim Ferriss's blog post, "Lessons and Warnings From Successful Risk Takers," features authors Soman Chainani and Susan Cain, and investor Graham Duncan, who are featured in Ferriss's book "Tribe of Mentors."

Henneke Duistermaat presents five creative strategies to help writers stay inspired throughout the year. via HubSpot.

CES 2018 saw emerging trends in kitchen tech, from smart kitchen platforms and voice interfaces to digital sensing in fridges and wireless appliance power.

via The Spoon