Reading

Beth Comstock, a vice chair of GE, argues that marketing should play a larger role in innovation, going beyond advertising to drive company growth. via The source of this content is Harvard Business Review.

A food editor discovers new ways to approach summer cooking through a Mexican-style carne asada feast. via Bon Appétit

A personal essay explores one woman's experience with egg freezing as she reached her late thirties. via The source of this content is Longform.

Oreo created a whimsical story about a miniature store called Mel's Mini Mini Mart to promote its Oreo Minis cookies. via Adweek.

Kottke.org shares a post about Pixar's upcoming film, Inside Out, which focuses on the emotions of a teenage girl. The emotions - Joy, Fear, Disgust, Anger, and Sadness - are the main characters.

This article critiques the dependency ratio often used in economic forecasts, arguing that it doesn’t fully capture the economic impact of aging populations. via The American Scholar

Claudine Ko's article "Meet Your New Boss" gives readers an interesting look into the life of Dov Charney and his unique approach to business at American Apparel.

via The source of this content is the American Apparel website.

"Coined: The Story of Cryptocurrency" was a documentary film project that aimed to explore the emergence and implications of cryptocurrencies, but did not meet its funding goal. via Kickstarter.

Research suggests emoji evoke similar neural responses to real faces and can enhance emotional expression in text-based conversations. via Mashable.

Brand New reviewed Purpose Agency's designs for the Cancer Research Institute, which included a new logo and identity. via Brand New

Adweek writes about a new ad for Hello Flo from the creators of "Camp Gyno" that features a young girl who fakes getting her period.

via The source of this content is Adweek.

The Mozart Project is an immersive exploration of the composer's life and works. via kottke.org.