Tooling

CMO by Adobe is a resource with content categorized by industry. via CMO by Adobe

The LG G5 boasts a metal body, removable battery, and modular design that allows for accessory attachments. via Ars Technica.

Someone struggles over whether to use Celsius or Fahrenheit before ultimately making a humorous third choice in this comic. via xkcd.com

Econsultancy highlights the potential of dark social channels like email and messaging apps for marketers. The article provides advice on how to effectively utilize these platforms.

Twitter is rolling out a new button that makes it easier for brands to initiate direct messages with customers for private information.

via Digiday

Microsoft showed off its breathtaking demo, but consumers will have to wait a while to get their hands on one. via @recode

Shopify launched an iOS keyboard app that lets merchants share product information directly within social media. via IPG Media Lab

Dark social, or social sharing that can't be accurately tracked, makes it difficult to fully understand website traffic sources. via Econsultancy.

Digital publishers are under pressure to inflate their audience numbers, but media buyers are wising up to these tactics and demanding greater transparency.

via Digiday

The website sethgodin.typepad.com requires a security check, including enabling JavaScript and cookies, before proceeding. via sethgodin.typepad.com

Ad tech companies are developing technologies to track metrics like downloads, shares, and sentiment analysis of emojis to measure their effectiveness in digital marketing campaigns. via Digiday

Four lesser-known subreddits are suggested for marketers to follow: r/adops, r/fellowkids, r/hailcorporate, and r/TIFU. The author suggests these subreddits offer insights into ad operations, marketing mishaps, consumer sentiment towards advertising, and storytelling techniques.