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A strategist suggests that focusing too heavily on reducing churn or gaining market share might distract from more impactful growth investments. via Harvard Business Review

Complex examines the dedicated fanbase of streetwear brand Supreme and its biweekly product releases, exploring the phenomenon of long lines outside its Lafayette St. store and the diverse individuals who make up the brand's "cult." Read more and watch the video here. via Complex.

Moda Operandi's new app lets fashionistas give a "yay" or "nay" to runway looks in real time.

via Adverblog

An Adverblog post from February 16, 2014 discusses how brands can build their presence on newer mobile apps.

This article shares some post-Christmas sale picks from menswear brands such as Brooks Brothers, Mr. Porter, and Ralph Lauren.

Entrepreneurs are often thought to have an optimism bias, but this article posits that this is not the case, and they may actually make more accurate forecasts. via The source of this content is Harvard Business Review.

Alessandro Di Fiore's article suggests companies should simplify their strategy statements, focusing on target customers and value propositions instead of long documents.

Nestle is considering selling its stake in L'Oreal, potentially ending their decades-long partnership.

via The Business of Fashion

Vine has significantly impacted digital marketing in just one year, according to Search Engine Watch. Marketers are increasingly leveraging the platform for real-time marketing and brand storytelling.

via The source of this content is Search Engine Watch.

This article covers 30 email marketing campaign examples with a focus on strategies for traffic generation, awareness, lead nurturing, and revenue. via The source of this content is HubSpot Blog.

This WNYC Studios piece explores how online orders arrive so quickly, going behind the scenes of internet retail.

Learn more about Macklemore and Kendrick Lamar at GoKicker, a site featuring content on technology, lifestyle, business, and travel. via GoKicker