Working

Dave Gerhardt's Patreon features an episode about content strategy and creating bingeworthy content in a 21-minute audio interview.

via The source of this content is Patreon.

Think with Google offers guidance for businesses wanting to shift away from in-person events and toward virtual events on YouTube.

L’Oréal Hong Kong’s chief marketing officer Larry Luk details how the company uses a test-and-learn approach to stay ahead of the competition in Hong Kong's beauty market.

via Think with Google.

Think with Google offers insights and resources on marketing strategies, consumer trends, and digital innovations to help businesses grow. via Think with Google.

Think with Google offers insights and resources on marketing strategies, consumer trends, and digital innovations to help businesses grow. via Think with Google.

PSFK offers an AI-powered dashboard for trend analysis, providing insights on innovation across industries, retailers, and technologies through research reports, case studies, expert quotes, and video content. via PSFK.

Brian Baumgartner, who played Kevin on "The Office", stars in a video as his character making his infamous chili. via Ad Age.

This article explores three tools for measuring media impact: marketing mix models, multi-touch attribution, and incrementality experiments. via Think with Google.

PBS Frontline's "Amazon Empire" documentary investigates the unprecedented power of Jeff Bezos and Amazon.

via kottke.org.

Bartender Nico de Soto uses whole coffee beans to subtly infuse stirred cocktails like Negronis and Manhattans with coffee flavor. via PUNCH.