This article explores how brands can leverage psychology to improve...
This article explores how brands can leverage psychology to improve their marketing techniques and resonate with consumers. via Adweek.
This article explores how brands can leverage psychology to improve their marketing techniques and resonate with consumers. via Adweek.
This article examines how direct-to-consumer brands are changing the marketing landscape by building direct relationships with customers and prioritizing digital engagement. via Adweek
Data breach users are asked to try again at a later time. via recode.net
Legal actions and reactions continue to develop in the wake of Facebook's data scandal, including Zuckerberg's response. via MIT Technology Review.
Heineken USA has launched a new Dos Equis campaign called "Keep it Interesante," moving away from the "Most Interesting Man" to encourage everyone to embrace their interesting side. via Brewbound.
Unilever claims to have saved roughly 30% on agency fees by taking production work in-house through their U-Studios located in 12 countries. via The source of this content is Adweek.
This Adweek article outlines four steps for effectively managing a PR crisis.
via The source of this content is Adweek.This AdWeek article discusses how brands can survive public scandals and regain customer trust.
via Adweek
This Adweek article explores Amazon's marketing potential beyond its ecommerce platform, highlighting opportunities like Amazon Spark, sponsored content, and product placement. via The source of this content is Adweek.
Informa Connect offers professional development opportunities through live and on-demand events, courses, and industry insights. via The source of this content is Informa Connect.
Chris Guillebeau shares his personal moonshot which includes his blog, podcast, events, and books. via The Art of Non-Conformity
Chef Brandon Chrostowski and filmmaker Tom Lennon discuss their Oscar-nominated documentary "Knife Skills," which follows the opening of Chrostowski's Cleveland restaurant staffed by formerly incarcerated individuals. via Special Sauce.
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