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Ryan Scott explores new and unsaturated marketing channels, using Pokémon Go's popularity as an example and encouraging businesses to explore emerging platforms. via The source of this content is the HubSpot Blog.

A GPS spoofing cheat for Pokémon Go allows players to fake their location, but risks account bans. The article outlines methods for Android and iOS devices, warning that the technique inherits vulnerabilities from Ingress. via Hackaday

Digital agencies are growing, but consultancy firms and improving in-house skills are changing the industry. See the Top 100 Digital Agencies of 2016.

Content marketing presents challenges for brands like PepsiCo and Mondelez aiming to become publishers, including aligning content with business goals and proving the strategy's effectiveness.

via The Drum.

Fast Company offers a 6-step plan to help you figure out your next career move. via Fast Company

This article provides guidance on the most important professional connections to cultivate at each career stage, from entry-level to senior management. via Fast Company.