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The Brewer's Association launched an "Independent Craft" seal and AB InBev-owned breweries responded to the seal with varied positions.

Marc Curtis, Head of TMW Labs, shares his experience at Cannes Lions 2017, focusing on the Lions Innovation section.

via The Drum

PUNCH Drink explores several methods — including soy lecithin and aquafaba — for adding texture to cocktails. via PUNCH

Agency executives say Facebook video ad viewability is as low as 20%, well below the industry standard of 50%.

via Digiday

Friendly reminder emails can damage credibility, argues Leila Lewis, who offers alternative ways to communicate deadlines. via Fast Company

Entrepreneur's curated collection of business-focused videos offer advice on leveraging AI tools for business growth, leadership strategies, and more.

Pernod Ricard is using QR-coded bottles and a chatbot to offer experiences in bars and clubs. via Digiday

Brad Bennett rounds up his menswear sale picks for the week of June 23, 2017, featuring brands like Armor-Lux and Save Khaki. via The source of this content is Well Spent.

Diageo and Dentsu Aegis are testing voice activation technology that will allow bar patrons to order drinks using voice commands. via The Drum

The Drum's Beyond the Brief series features BBDO copywriter Christopher Vega and his commitment to increasing diversity in advertising. via The Drum.

A server misconfiguration exposed personal data of nearly 200 million US voters, highlighting the risks associated with publicly accessible servers. via WIRED.