
Rating: ★★★☆☆

Rating: ★★★☆☆
Marketers are changing agency contracts and evaluating media buying in response to a report on media transparency in advertising. via Campaign US.
Fast Company shares an app that rewards users for making more affordable business travel arrangements. via fastcompany.com

Rating: ★★★☆☆

Rating: ★★★★★
Amazon's brand value increased by 41% in the past year, moving them into the top 5 most valuable brands globally, according to Kantar Millward Brown’s BrandZ top 100 study.
via The source of this content is Adweek.Analyst Mary Meeker's annual Internet Trends report is out and focuses on smartphone market growth, online advertising, media, and interactive games.
via The source of this content is Adweek.Mary Meeker's annual internet trends report is out, covering everything from global internet usage to the rise of voice-activated digital assistants.
via Recode.Craft Brewing Business reminds brewers that strong branding is key, as 70% of consumers decide which beer to buy at the point of sale.
via @CraftBrewBiz
Digiday recognizes 50 people in media and marketing who are driving change and innovation in their respective fields. via Digiday.
A distiller has created a reactor that can supposedly replicate the effects of aging on rum and whiskey in just six days. via Wired
This content summarizes the benefits of inbound marketing services for agencies and how HubSpot can help them grow their business. via HubSpot.
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