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PSFK offers an AI-powered dashboard for trend analysis, providing insights on innovation across industries. via PSFK

Google's new Customer Match ad targeting allows advertisers to target customers through Google Search, YouTube, and Gmail using uploaded customer email lists. via Econsultancy.

Google is launching a program to let brands target existing customers with ads across advertising programs, including Gmail, Search, and YouTube. via Digiday

This blog post explores how online advertising can be used as part of an inbound marketing strategy, highlighting less intrusive ad formats on platforms like Google, Facebook, Twitter, and LinkedIn.

Digital advertising could become more effective at using detailed customer data by incorporating custom algorithms that tailor ad delivery, potentially using a brand's own data to enhance targeting. via Digiday.

Wine club sends you glasses instead of bottles. via PSFK