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Wired takes a look at the New York Times's digital transformation strategies, including new apps, a Facebook chatbot, live video, and VR. via Techmeme

Christine Hauer, a culture champion at Praytell, shares her current media diet with Campaign US. via The source of this content is Campaign US.

Mitch McConnell's attempt to silence Elizabeth Warren reading Coretta Scott King's letter backfired, ultimately making the letter go viral. via WIRED

Marc Pritchard's call for greater transparency in digital media and the implications for advertisers are discussed in this article. via The Drum.

This article argues that brands need to abandon interruptive advertising and instead create content that aligns with consumers' interests. via The Drum.

Jason Saltzman, CEO of Alley, congratulates the graduates of an AB InBev and Techstars accelerator program for food and beverage tech startups, with 10 companies offering services ranging from AI-powered flavor prediction to a wearable alcohol consumption tracker. via Entrepreneur.

New York City is requiring rideshare companies to share passenger pickup and drop-off data to improve transportation systems and infrastructure. via WIRED

Snap Inc.'s early attempt to sell in-app purchases for Snapchat Lenses failed, leading them to make Lenses free and focus on advertising revenue instead.

via Fast Company

Snapchat's parent company, Snap Inc., has filed for an IPO seeking to raise $3 billion. via Techmeme

Snap Inc., parent company of Snapchat, filed to go public seeking to raise $3 billion. The company reported 161 million daily active users and made $1.05 average revenue per user in Q4 2016.

LinkedIn analyzed UK marketer profiles to identify the top 10 overused buzzwords, encouraging professionals to choose more impactful language. via The Drum.

Lyft is donating $1 million to the American Civil Liberties Union (ACLU) over four years. The company stated that the donation is in response to the executive order banning immigration from seven Muslim-majority countries.