Working

Yahoo's homepage drives more referral traffic to publishers than Twitter and Google News, according to Chartbeat. via Digiday.

Google has updated Adwords with new features, including expanded text ads, responsive display ads, and customized bidding options. via @sewatch

Facebook is rolling out lots of new features for marketers, including updates to Audience Network, Facebook Live, and virtual reality. via Econsultancy.

IBM is using weather data and Watson's AI to create hyperlocal, personalized marketing tools for users to implement weather-related triggers in their campaigns. via The source of this content is IPG Media Lab.

A husband-and-wife team will open Latham House, a New American restaurant, at the former Kitchen at Grove Station location. via Jersey City Eats.

A new survey found that while ridesharing usage is most common amongst young, affluent, and urban demographics - a third of Americans haven't even heard of them.

via @techreview

This guide covers the history of sportswear brand adidas, including collaborations and revenue. via Highsnobiety

Travel brands are using APIs to access data, improve distribution, and gain an edge in the industry.

Five potential implications of Android Instant Apps for marketers are explored, starting with their impact on NFC and mobile payments. The author also explores how this technology could impact app discovery and user experience.

This guide covers the sportswear brand Adidas, from its history to collaborations, revenue, and more. via Highsnobiety

Fast Company published an article detailing how American Giant spent a year creating this t-shirt. via The source of this content is Fast Company.