Hi, I'm Matt Alldian

Bacardi is launching a new global campaign called "Back to the bar" to celebrate its 156th anniversary, sending 5,500 employees to local bars to encourage trying cocktails. via Campaign.

Valet Magazine's recommended readings for February 6, 2018, included tips on men's style, from incorporating pale pink into your wardrobe to navigating newfound wealth.

Moleskine has opened its first cafe outside of Italy in Beijing, hoping to create a space for people to gather, work, and find inspiration.

Digital book subscription service Scribd is seeing success with its revamped business model, now boasting 700,000 subscribers and a wider variety of content. via Fast Company.

How the Philadelphia Eagles went from a struggling team to Super Bowl champions in just two years. via FiveThirtyEight