Recruiters quickly scan resumes for keywords and company recognition, according to this article which breaks down what grabs their attention in under 30 seconds. via The source of this content is Quartz.

This comic explores the idea of questioning common health advice, ending with a humorous suggestion about overthinking's origins. via xkcd.com

This HubSpot article highlights examples of 17 colleges successfully using Instagram to feature campus life and engage with students. via HubSpot Blog

Cory Haik, executive director of emerging news products at The Washington Post, is leading digital experimentation at the paper to bring their journalism to new audiences on platforms like Snapchat.

via @Digiday

Nautilus explores why Uber's business model may depend on a future of self-driving cars. via Nautilus.

This recipe from The Kitchn describes how to make a buttermilk substitute with milk and lemon juice or white vinegar.

The Interactive Advertising Bureau (IAB) is encouraging technical standards for digital advertising to make ads more efficient and less intrusive. via IPG Media Lab

California breweries are implementing water-saving measures like using new technology and reusing water to combat the effects of the drought. via Craft Brewing Business

MIT is now offering a partially free online master's program in supply chain management starting this winter. You can now get half an MIT master's degree almost for free and without ever going to MIT. via Quartz.

The cost of getting consumers' attention through advertising has skyrocketed since 1990, increasing seven to nine times in real terms. via The source of this content is Harvard Business Review.

Valet Magazine shares some life lessons from foodie explorer Anthony Bourdain.

via Valet

Analysis of NYC data shows Uber is taking millions of Manhattan rides away from taxis in the borough's core but supplementing them in outer boroughs. via FiveThirtyEight