This HBR article examines how Tesla, Under Armour, and Sonos leverage technology to build strong online communities around their brands. via The source of this content is Harvard Business Review.
Working
Anheuser-Busch InBev has announced a revised proposal to merge with SABMiller for $104 billion.
via BeerPulse
Coffee lovers are abuzz as Peet's Coffee & Tea acquires Stumptown Coffee Roasters, though the artisanal brand will reportedly operate independently. via Quartz
This article shares four tips for getting your entire team involved in content creation, even if they don't consider themselves writers. via HubSpot.
Google's Customer Match lets marketers use email addresses for targeted PPC and display ads across Google's network, including YouTube. via Econsultancy
If you're looking for post-Christmas sales on menswear, this article highlights deals from retailers like Mr. Porter, Ralph Lauren, and more.
via Put This On.This article from Harvard Business Review gives 6 examples of using data storytelling in different stages of customer relationships. via The source of this content is Harvard Business Review.
The US State Department may be working with HBO and Snapchat executives to develop a counter-narrative to ISIL messaging.
PSFK offers an AI-powered dashboard for trend analysis, providing insights on innovation across industries. via PSFK
Google's new Customer Match ad targeting allows advertisers to target customers through Google Search, YouTube, and Gmail using uploaded customer email lists. via Econsultancy.
Francesco Marconi's career lessons suggest a shift in workplace values for millennial CEOs, emphasizing purpose, empathy, and disconnecting to connect. via The source of this content is Quartz.
Weekly Roundup — Get a curated digest of the best links, ideas, and insights delivered to your inbox every week.
Subscribe to Newsletter — Stay up to date with email notifications of new posts.