Working

This article shares four tips for getting your entire team involved in content creation, even if they don't consider themselves writers. via HubSpot.

Google's Customer Match lets marketers use email addresses for targeted PPC and display ads across Google's network, including YouTube. via Econsultancy

If you're looking for post-Christmas sales on menswear, this article highlights deals from retailers like Mr. Porter, Ralph Lauren, and more.

This article from Harvard Business Review gives 6 examples of using data storytelling in different stages of customer relationships. via The source of this content is Harvard Business Review.

The US State Department may be working with HBO and Snapchat executives to develop a counter-narrative to ISIL messaging.

via The source of this content is Quartz.

PSFK is a trends and innovation research resource that publishes reports and tracks trends primarily for marketers, innovators, and retailers. via PSFK.

PSFK offers an AI-powered dashboard for trend analysis, providing insights on innovation across industries. via PSFK

Google's new Customer Match ad targeting allows advertisers to target customers through Google Search, YouTube, and Gmail using uploaded customer email lists. via Econsultancy.

Francesco Marconi's career lessons suggest a shift in workplace values for millennial CEOs, emphasizing purpose, empathy, and disconnecting to connect. via The source of this content is Quartz.

Macy’s flagship store in NYC opened “One Below” with interactive tech to attract millennial shoppers.

Brands are partnering with Amazon to experiment with its Dash button technology for instant online ordering of consumer goods. via The source of this content is Digiday.

PSFK shared a case study about how the Metropolitan Water District of Southern California used a Pandora radio station to encourage water conservation. via PSFK