This 2015 Digiday article explores how luxury fashion house Chanel effectively utilizes high-quality content and frequent uploads to dominate YouTube within its industry. via Digiday.
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Agency rituals and jargon are playfully decoded in a blog by MRY copywriter Sam Bartos to help newcomers to the ad industry. via @Digiday
An analysis of New York City transportation data shows that Uber usage is highest among high-income residents and those with convenient access to public transit. via FiveThirtyEight
Social Media Examiner's podcast episode features Ben Parr, author of "Captivology," discussing the three stages of attention and psychological triggers marketers can utilize online.
This Harvard Business Review article explores how company cultures can either help or hinder digital transformation efforts. via The source of this content is Harvard Business Review.
Xerox is undergoing its biggest-ever rebrand to highlight its business services, which now represent the largest part of its revenue. via Digiday
John Sculley, former Apple CEO, has launched two new Android phones under the brand Obi Worldphone, targeting emerging markets. The phones run a custom version of Android and are priced at $129 and $199.
via @TheNextWeb
This 2015 article highlights ten advertising agencies and details how they utilize Instagram in unique ways, including interviews with individuals at each agency to discuss their Instagram strategies. via Digiday.
Brands need to be relevant in real time. via Econsultancy
New research suggests that "people skills" are increasingly important for landing high-paying jobs. via FiveThirtyEight
Coca-Cola tested a beacon technology campaign for precise retargeting that offered moviegoers a free coke coupon through the CAPA app and later retargeted them with a free movie ticket.
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