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Advertisers are loving influencer marketing, but some are still struggling to use it effectively, as some brands aren't matching with the right influencers or measuring success. via Digiday.

Marketers may be missing out on the potential of apps for brand loyalty and engagement in an increasingly mobile-first world. via Econsultancy

Instagram has rapidly gained 300 million users, but only 23% of brands are on the platform, read the full article on why marketers should consider using it.

This post on the LessWrong forum argues that people should attend EA Global, an Effective Altruism conference, to help strengthen the movement. via LessWrong

Warren Buffet's "20-Slot" rule, explained here, suggests that focusing intently on a few important things in life is key to success. via JamesClear.com

Twitter was testing a tweaked homepage in July 2015 that featured curated collections of tweets from across the social network. The new design was aimed at users who were logged out, giving them a better sense of what Twitter was about.

This blog post shares a Q&A with Peter Diamandis on topics such as disrupting the education system, the future of healthcare, and building a billion-dollar business.

via The Blog of Author Tim Ferriss.

MarketingProfs is a resource for B2B marketers to improve their skills with articles, events, and a newsletter. via The source of this content is MarketingProfs.

Bloomberg News radio anchor Charlie Pellett volunteers his time to make announcements for the MTA, including the recordings you hear in the NYC subway system.

Sixty-eight percent of marketers believe DMPs are key to the future of programmatic marketing. via Econsultancy

Publicis Sapient, a digital business transformation company, helps clients in Germany, Austria, and Switzerland.

via sapientnitroblog.com

This guide provides seven steps to stand out at work and get that promotion. via Jalopnik