Sales software is seeing a surge in popularity as marketing tools like sales technology are being adapted for salespeople.
via VentureBeatWorking
PSFK's IQ Dashboard offers trend analysis and research reports to help businesses stay informed about creative business and consumer culture trends. via PSFK.
The New York Times has seen strides in its digital transformation, particularly in traffic growth and digital hiring, but still faces challenges in converting traffic to paid subscriptions and fully integrating digital processes. via Digiday
Tim Ferriss' interview with Bryan Johnson covers the entrepreneur and investor's "rags to riches" story, negotiation tactics, and approach to parenting.
VentureBeat is hosting a free event in NYC to help brands understand the mobile advertising ecosystem and learn how to succeed. via VentureBeat
This marketing automation buyer's guide emphasizes the importance of understanding the customer journey and having internal specialists manage the process. via Econsultancy.
This article explores what influencers are and how to find them for marketing, emphasizing the importance of choosing influencers who align with your target market. via The source of this content is Econsultancy.
Live-streaming apps like Periscope & Meerkat saw initial popularity, but marketers wonder if they're still worthwhile now that usage has declined. Read more on marketing with live-streaming apps here. via Econsultancy.
Data and technology are driving a shift in marketing toward programmatic advertising, creating a demand for professionals skilled in data analysis and advertising models. via The source of this content is MarketingProfs.
Consumer futurist William Higham discusses how consumer behavior is changing in response to technology and the importance for brands to adapt. via The source of this content is Econsultancy.
Urban Decay leverages social media for product launches but finds major success with its email newsletter boasting over a million subscribers. via Digiday.
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