Working

Shake Shack's founder and CEO discuss the chain's rapid expansion and "fine casual" approach to fast food. via Bon Appétit

Seth Godin explores the truth about sunk costs, arguing that they shouldn't influence future decisions, even in creative work where abandoning projects can feel personal.

via Seth's Blog

Listen to Matt Mullenweg, creator of WordPress and CEO of Automattic, discuss productivity tips on the Tim Ferriss Show podcast. via The Blog of Author Tim Ferriss

Special operations weather technicians combine meteorological expertise with commando skills for the Department of Defense. via NBC News

This glossary defines 57 common marketing analytics terms from platforms like HubSpot and Google Analytics, covering concepts like attribution models, bounce rates, and conversion types. via HubSpot

Career paths in marketing can be found in this guide which includes information about education, skills, and resources for resumes and cover letters.

Social Media Examiner announced the top 10 social media blogs of 2015 based on criteria such as content quality and reader involvement. The winners include Buffer Social, Grow, Jon Loomer, Convince & Convert, and more. via @SocialMediaExaminer

Under Armour is making moves to become a bigger tech company by acquiring fitness and nutrition-tracking apps. They are following a similar path to companies like Luxottica and Tag Heuer, who are partnering with or acquiring tech companies to enter the smartwatch and wearable tech market.

This article lays out a four-year plan for starting your own tech company, encouraging aspiring tech entrepreneurs to be patient, persistent, and generous throughout the process. via The source of this content is Quartz.

Ryan Holiday, author of "The Obstacle Is The Way," shares seven strategies that helped him write three books in three years. The strategies include consistently researching and planning, using life experiences as fuel, having a strong message, making commitments, collaborating with professionals, and linking all work together.

via Entrepreneur

In 2015, ad agencies were generally happy with Twitter CEO Dick Costolo, despite pressure from Wall Street for him to step down. via Digiday

This HubSpot Blog article provides a detailed breakdown of email marketing benchmarks across industries, including average open and click-through rates.

via HubSpot Blog