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Search Engine Land shares five key strategies for sales teams to convert paid search leads into actual sales. via Search Engine Land

Uber’s rapid rise in London disrupted the taxi industry through its data-driven approach and network effects, despite regulatory challenges and driver concerns about pay and working conditions. via The Guardian

Instagram micro-influencers, those with 10,000-100,000 followers, are seeing higher engagement rates than mega-influencers, prompting brands to rethink their influencer marketing strategies. via Digiday.

Kuala Lumpur has a new tagline and design as part of its rebranding, but not all marketing experts are happy. via Marketing-Interactive.

Facebook is partnering with three third-party firms to increase transparency around the performance metrics of ads on the platform. via IPG Media Lab.

This article lists seven tips to create a workspace that can boost your productivity. via HubSpot Blog