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Pharmaceutical companies can look towards establishing Centers of Excellence and focus on cultural change to become more digitally agile. via Econsultancy.

Act Like an Entrepreneur inside your organization to drive innovation, according to an article by Leonard A. Schlesinger and Charlie Kiefer on the Harvard Business Review. via The source of this content is Harvard Business Review.

This article explores factors influencing a Chief Marketing Officer's power and impact within a company as marketing practices evolve. via The source of this content is Harvard Business Review.

Mashable highlights over 500 job openings in tech and digital fields at companies across the United States. via The source of this content is Mashable.

Adam Sachs of Bon Appétit details how he built a backyard cold-smoker to make cold-smoked salmon at home. via Bon Appétit

Keyword research, finding words users search for, is key for SEO. This guide explains its importance, basics, and how to research and analyze keywords to choose the best ones for your goals. via @sejournal

Southwest Airlines is celebrating the expiration of the Wright Amendment with a new ad campaign featuring the Beatles' "All You Need Is Love."

Companies are increasingly prioritizing digital initiatives, with CEOs taking a more active role. via The source of this content is Harvard Business Review.

John M. Cusano of Accenture says that industries today are experiencing rapid market shifts, which he calls "Big Bang Disruption," due to new technologies and players, as explained in this article. via The source of this content is Harvard Business Review.

Brazilian soccer star Neymar will miss the rest of the World Cup after fracturing a vertebra during the quarterfinal match against Colombia.

via The source of this content is Mashable.

A podcast interview with Kyle Lacy explores how social CRM combines customer relationship management with social media data to help marketers better understand and engage with customers across channels.

via Social Media Examiner.

Entrepreneurs often say a great idea is their motivation for starting a business, but deeper motivations related to primal desires and fears are usually at play. via Harvard Business Review (HBR)